[vc_row][vc_column][wgl_double_headings title_color=”#151515″ subtitle_color=”#c10e0e” title=”Popular Services” subtitle=”Choose one or a combination of services”][/vc_column][/vc_row][vc_row][vc_column][wgl_spacing spacer_size=”30″][vc_column_text]
As part of our brand services, we offer the scope and capability to create a brand strategy, story and define the difference your business needs to stand up and stand out. For new market entrants who need to create and establish a brand, we offer creative idea generation, brand concept creation and positioning strategy. For established businesses, who are realising they lack the brand love and loyalty they crave and are trading increasingly on a commoditised basis, we help to reposition and rebrand, creating a brand concept that can be carried through to branding design and marketing campaign. With a range of brand services, let’s help you articulate a new brand promise and build the processes to deliver that promise.
Strategic Impetus
Strategy drives brand success and resonance. Visual identity, image and communications are all just tools that work only as well as the strategy they are based on. Brand strategy is derived from the inside out, with concentration on your purpose, brand values, proposition and perception you desire.
Once strategy is defined, we can expand with you in all kinds of directions that depend on this foundation – brand communications, branding and your visual identity, creative ideas to use across channels.
Some of the options below reflect some of the problems we solve.
[/vc_column_text][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424396378{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-01.png?id=166) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-graph-1″ subtitle_color=”#c10e0e” ib_title=”Brand Hack” ib_content=”A cross sectional brand offering that delivers fundamental brand pillars and foundations for visual branding” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”For new offerings, line extension or brand launch or refresh” add_read_more=”true” custom_subtitle_color=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:CX%20Remodel||”][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424430332{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-02.png?id=165) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-yield” subtitle_color=”#c10e0e” ib_title=”Strategy Sprint” add_shadow=”true” custom_icon_size=”51″ add_read_more=”true” ib_subtitle=”Story to Strategy, Mission Statement to Messaging” ib_content=”Brand Architecture, identifying brand personality, target audience, personas and mindshare to own” custom_subtitle_color=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][vc_empty_space][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424496442{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-03.png?id=164) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-offset-0 vc_col-lg-4 vc_col-sm-offset-3″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-graph-1″ subtitle_color=”#c10e0e” ib_title=”Marketing Marathon” add_shadow=”true” custom_icon_size=”51″ add_read_more=”true” add_number=”true” ib_subtitle=”Value promotion, message crafting and promotion plan” ib_content=”Defining true value, target segments and channels, determining voice and building campaigns and channels” custom_subtitle_color=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][/vc_row][vc_row][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424396378{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-01.png?id=166) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-speed” subtitle_color=”#c10e0e” ib_title=”Brand Communications Hack” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”The Who, What, When and Where of all of your brand’s comms” custom_subtitle_color=”true” ib_content=”Crucial for Customer, brand comms fuel brand embedding, requiring deep insights and knowledge” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424430332{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-02.png?id=165) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-yield” subtitle_color=”#c10e0e” ib_title=”Pole Position Hack” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”With few new categories for products or services – how can you stand out?” ib_content=”Analyse & understand your potential target demographics – what they look, feel and think like and how to appeal to them.” custom_subtitle_color=”true” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][vc_empty_space][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424496442{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-03.png?id=164) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-offset-0 vc_col-lg-4 vc_col-sm-offset-3″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-speed” subtitle_color=”#c10e0e” ib_title=”Naming, Visual and Verbal Branding Hack” ib_content=”Define brand identity principles and branding guidelines based on brand personality and image.” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”Find the right name and focus on the how your brand faces the world” custom_subtitle_color=”true” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][/vc_row][vc_row][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424396378{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-01.png?id=166) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-speed” subtitle_color=”#c10e0e” ib_title=”Brand Risk Hack” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”Reputation and credibility risks impact brand power” ib_content=”Mitigation and management of risks to your reputation and credibility are central to sustaining your brand.” custom_subtitle_color=”true” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424430332{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-02.png?id=165) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-4″][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-yield” subtitle_color=”#c10e0e” ib_title=”Brand Messaging Hack” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”What your product is or isn’t matters far less than what your message is” ib_content=”Crafting compelling commentary & convincing comms is critical for success.” custom_subtitle_color=”true” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][vc_column width=”1/2″ col_pos_horizont=”15″ col_pos_horizont_units=”px” col_pos_vertical=”25″ css=”.vc_custom_1541424496442{background-image: url(https://brainbizz.webgeniuslab.net/wp-content/uploads/2018/10/info-box_bg-03.png?id=164) !important;background-position: 0 0 !important;background-repeat: no-repeat !important;}” offset=”vc_col-lg-offset-0 vc_col-lg-4 vc_col-sm-offset-3″][wgl_info_box ib_type=”tile” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-speed” subtitle_color=”#c10e0e” ib_title=”Storytelling & Ideas Generation Hack” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”Frame your brand story or mission statement” custom_subtitle_color=”true” ib_content=”Why your brand matters. Storytelling & concept generation sessions.” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][wgl_info_box ib_type=”tile” ib_align=”center” read_more_text=”connect” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-speed” subtitle_color=”#c10e0e” ib_title=”Industry and Competitor Research and Data Analytics” add_shadow=”true” custom_icon_size=”51″ ib_subtitle=”Research is pivotal, underpinning and enabling confident and directional decision making” custom_subtitle_color=”true” ib_content=”With our partners, we undertake research into your particular sector and competitors to understand motivations and demographics, to articulate your fundamental brand imperatives and provide clarity for you adopt.” add_read_more=”true” link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F|title:Contact||”][vc_empty_space][vc_hoverbox image=”3087″ primary_title=”High Level Process Flows for Popular Services” hover_title=”High Level Process Flows for Popular Services” hover_btn_title=”Let’s chat!” css_animation=”fadeInRight” hover_add_button=”true” reverse=”true” hover_btn_custom_onclick=”true” hover_btn_link=”url:http%3A%2F%2Ficonify.org.uk%2Fcontacts%2F||target:%20_blank|rel:nofollow” css=”.vc_custom_1557857807835{background-color: #dd6e6e !important;border-radius: 15px !important;}”]Here are some high level process views of some of our services. The size, scope and length of processes will vary between clients as each business is unique and there ate options for other services, which many clients opt for.
Connect with us now[/vc_hoverbox][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][contact-form-7 id=”3686″][/vc_column][/vc_row]